2012 Auto Expo: Audi Q3 showcase analysed
Audi?s big news at the Auto Expo wasn?t Katrina Kaif or Lisa Ray arriving at the venue; it was the Q3 compact SUV which will take the fight to the BMW X1 at the bottom end of the premium market.
It is expected to be even better value for money than the X1. It certainly looks better than the BMW to the majority, and that?s half the battle won. With Audi leveraging their Quattro technology, Ingolstadt should not have any trouble getting Q3s out of the showrooms.
Audi is currently the fastest-growing premium brand of the three German brands, and the Q3 will contribute massively to that growth once it goes on sale thanks to the volumes it will contribute to sales.
Also on display was eye candy like the Q7 V12 TDI and R8 GT and Spyder, but none will have the same significance to the car-buying public as the little Q3.
Source:http://www.oncars.in/autoexpo/auto-expo-2012/cars/2012-auto-expo-audi-q3-showcase-analysed/
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